Blogs

Learn more about Hypersonix and tap into our expertise in using machine-learning and generative AI to accelerate eCommerce and retail growth

Resources
Upgrading Your Promotions Strategy in the AI-Era: Capitalizing on Shopper’s Data for Personalized Experiences
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Upgrading Your Promotions Strategy in the AI-Era: Capitalizing on Shopper’s Data for Personalized Experiences

Here is an eye-opener for most retailers and brands out there – a large percentage (30-40%) of your current promotions may not actually be helping you to accomplish your business objectives. In fact, they may be working against you. When you objectively...
7 Habits of Highly Effective Consumer Commerce Enterprises
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7 Habits of Highly Effective Consumer Commerce Enterprises

Few self-help books have been more impactful over the years than Stephen Covey’s “The 7 Habits of Highly Effective People” which was first published in 1989. Since then, many other authors have used the “7 Habits” framework for various purposes. This...
Price Optimization in the AI Era: A Guide for Retailers Pricing in the 2020s
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Price Optimization in the AI Era: A Guide for Retailers Pricing in the 2020s

Success in retail requires the careful orchestration of pricing, promotions, product assortment and inventory availability. To say that price optimization is anything less than a top priority for retailers would be an understatement. Pricing is perhaps...
4 Post-COVID Consumer Trends: Retail Impact
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4 Post-COVID Consumer Trends: Retail Impact

After years of waiting for a return to “business as usual,” retailers are learning that certain consumer trends are here to stay.
[Podcast] Prem Kiran in conversation with Mission Matters
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[Podcast] Prem Kiran in conversation with Mission Matters

Today, there’s a considerably higher cost to doing business, and Consumer Commerce enterprises are finding it hard to maintain growth metrics, if not flourish.
5 takeaways from our recent Webinar on Business Intelligence 3.0
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5 takeaways from our recent Webinar on Business Intelligence 3.0

Business Intelligence has been around for years, however, in light of the recent pandemic, many retail businesses are still struggling to understand dramatic changes to customer behavior. It has never been more important to depend upon and understand...
With eCommerce now Mainstream, Digital Analytics for Retailers is High Priority
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With eCommerce now Mainstream, Digital Analytics for Retailers is High Priority

For the past few years, retailers have increasingly experimented with various alternative digital and eCommerce models to evaluate their applicability and profitability for certain markets and customer segments. This has included online ordering for...
AI in Retail: The Ideal Weapon to Win the Battle for Profitable Growth
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AI in Retail: The Ideal Weapon to Win the Battle for Profitable Growth

The next decade will be more crucial for retailers than ever before, with a significant operational shift from in-store to online and increasing new technology disruption. Obsessed with customer satisfaction and data-centricity, today’s most innovative...
Is Their AI Software Total BS?
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Is Their AI Software Total BS?

Are you getting multiple emails or calls every day from various companies claiming that their Artificial Intelligence (AI) software will transform your business? No doubt that some of those claims are real; however, an increasing number of those claims...
AI Can Personalize Your Customer Experience and Grow Your Bottom Line
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AI Can Personalize Your Customer Experience and Grow Your Bottom Line

Are you looking to attract, activate, grow, and retain great customers by offering the best products and services? Do you agree that in today’s highly competitive, omnichannel, and tech-enabled world, this won’t be enough to provide a stellar customer...
Data Literacy for Consumer Commerce in a Data-driven World
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Data Literacy for Consumer Commerce in a Data-driven World

The use of data has increasingly dominated the conversation around measuring business performance. Data is now widely available for understanding what your customers are buying, what they’re looking for, and what their customer journey looks like. With...
Could You Be Using Data-Driven AI to Make Your Decisions Faster and Better?
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Could You Be Using Data-Driven AI to Make Your Decisions Faster and Better?

If you’re a key decision-maker, you know that the choices you make have the power to make or break your company. So, it is essential that your decisions are always as smart, timely and as data-driven as possible.
No Data Science Team? With an AI-Powered BI Software, it’s No Problem!
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No Data Science Team? With an AI-Powered BI Software, it’s No Problem!

As an executive, sales manager or marketing decision-maker, you’re in charge of making important decisions for your company and your team.
Accelerate Business Performance with AI
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Accelerate Business Performance with AI

There’s no doubt that man-made consciousness (AI) – the capacity of machines to decipher their general surroundings, learn and decide, in a way that mimics human points of view – is going to absolutely change our reality as it helps us navigate new ways...
Welcome to the Age of AI
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Welcome to the Age of AI

The hype surrounding Artificial Intelligence (AI) has interested us for quite a while.
Leveraging AI and Machine Learning to drive real time business success
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Leveraging AI and Machine Learning to drive real time business success

Today, customers want authentic experiences with personalized options, even if they are just ordering food online. Leveraging AI that has been built after the study of thousands of conversations and responses gives way to the phenomenon of automated...
AI Automation Will Change the Future of Enterprise. Here’s how.
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AI Automation Will Change the Future of Enterprise. Here’s how.

We live in a time of change. Ventures are getting re-organized. Small organizations are expanding and setting up their image. Monopoly in business is becoming obsolete and anybody with the right systems and creative ideas can expect a generous share in...
Decision Making in Retail is Broken. AI Comes to the Rescue.
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Decision Making in Retail is Broken. AI Comes to the Rescue.

Decision making in retail is broken! While most retailers want to be a lot more data-driven in their decision making, there are too many system impediments, data accessibility and even cultural obstacles preventing that from happening.

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