Blogs

Learn more about Hypersonix and tap into our expertise in using machine-learning and generative AI to accelerate eCommerce and retail growth

Resources
AI-Powered Retail Optimization: The Consumer Perspective
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AI-Powered Retail Optimization: The Consumer Perspective

Any conversation about Artificial Intelligence in retail, restaurant, and omnichannel commerce leads inevitably to the dichotomy between enterprise users and the end consumer. Who does the AI truly serve?
AI in eCommerce: Two Perspectives
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AI in eCommerce: Two Perspectives

When it comes to applying AI in eCommerce, it’s all retail. But all retail is not the same.
Talking Tech Strategy for Retail Post-COVID
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Talking Tech Strategy for Retail Post-COVID

With many questions still unanswered six months after the start of the pandemic, scenarios for retail post-COVID are hardly in short supply, even if some consumer goods remain scarce.
A Glimpse Into the NLP Innovation at Hypersonix
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A Glimpse Into the NLP Innovation at Hypersonix

Hypersonix has been identified as one of the hottest startups in the big data and AI space. One of the main USPs of Hypersonix is an internal metric called Time-To-Insight (TTI) which measures the amount of time taken for the business user to reach an...
Mapping the Return to Inventory Accuracy
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Mapping the Return to Inventory Accuracy

Retail inventory accuracy – the degree to which stores suffer from out-of-stocks and excess stocks – had been an area of global business improvement until the COVID-19 crisis arrived.
Hypersonix Exec Likens AI Innovation for Enterprises to iPhone Mobile Revolution
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Hypersonix Exec Likens AI Innovation for Enterprises to iPhone Mobile Revolution

For the better part of a year, I have been working at one of the most innovative and fast-growing consumer commerce startups to emerge out of California’s Silicon Valley called Hypersonix. After working for much of my career around retail and supply...
Why Rethinking Retail Demand Forecasting Is More Important Now Than Ever
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Why Rethinking Retail Demand Forecasting Is More Important Now Than Ever

There’s a good chance that you’ve heard about the “retail apocalypse” among various business circles, and there are many factors challenging this sector.. Some retail organizations are failing because they have too many stores, too much debt, or perhaps...
Upgrading Your Promotions Strategy in the AI-Era: Capitalizing on Shopper’s Data for Personalized Experiences
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Upgrading Your Promotions Strategy in the AI-Era: Capitalizing on Shopper’s Data for Personalized Experiences

Here is an eye-opener for most retailers and brands out there – a large percentage (30-40%) of your current promotions may not actually be helping you to accomplish your business objectives. In fact, they may be working against you. When you objectively...
7 Habits of Highly Effective Consumer Commerce Enterprises
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7 Habits of Highly Effective Consumer Commerce Enterprises

Few self-help books have been more impactful over the years than Stephen Covey’s “The 7 Habits of Highly Effective People” which was first published in 1989. Since then, many other authors have used the “7 Habits” framework for various purposes. This...
Price Optimization in the AI Era: A Guide for Retailers Pricing in the 2020s
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Price Optimization in the AI Era: A Guide for Retailers Pricing in the 2020s

Success in retail requires the careful orchestration of pricing, promotions, product assortment and inventory availability. To say that price optimization is anything less than a top priority for retailers would be an understatement. Pricing is perhaps...
4 Post-COVID Consumer Trends: Retail Impact
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4 Post-COVID Consumer Trends: Retail Impact

After years of waiting for a return to “business as usual,” retailers are learning that certain consumer trends are here to stay.
[Podcast] Prem Kiran in conversation with Mission Matters
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[Podcast] Prem Kiran in conversation with Mission Matters

Today, there’s a considerably higher cost to doing business, and Consumer Commerce enterprises are finding it hard to maintain growth metrics, if not flourish.
5 takeaways from our recent Webinar on Business Intelligence 3.0
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5 takeaways from our recent Webinar on Business Intelligence 3.0

Business Intelligence has been around for years, however, in light of the recent pandemic, many retail businesses are still struggling to understand dramatic changes to customer behavior. It has never been more important to depend upon and understand...
With eCommerce now Mainstream, Digital Analytics for Retailers is High Priority
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With eCommerce now Mainstream, Digital Analytics for Retailers is High Priority

For the past few years, retailers have increasingly experimented with various alternative digital and eCommerce models to evaluate their applicability and profitability for certain markets and customer segments. This has included online ordering for...
AI in Retail: The Ideal Weapon to Win the Battle for Profitable Growth
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AI in Retail: The Ideal Weapon to Win the Battle for Profitable Growth

The next decade will be more crucial for retailers than ever before, with a significant operational shift from in-store to online and increasing new technology disruption. Obsessed with customer satisfaction and data-centricity, today’s most innovative...
Is Their AI Software Total BS?
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Is Their AI Software Total BS?

Are you getting multiple emails or calls every day from various companies claiming that their Artificial Intelligence (AI) software will transform your business? No doubt that some of those claims are real; however, an increasing number of those claims...
AI Can Personalize Your Customer Experience and Grow Your Bottom Line
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AI Can Personalize Your Customer Experience and Grow Your Bottom Line

Are you looking to attract, activate, grow, and retain great customers by offering the best products and services? Do you agree that in today’s highly competitive, omnichannel, and tech-enabled world, this won’t be enough to provide a stellar customer...
Data Literacy for Consumer Commerce in a Data-driven World
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Data Literacy for Consumer Commerce in a Data-driven World

The use of data has increasingly dominated the conversation around measuring business performance. Data is now widely available for understanding what your customers are buying, what they’re looking for, and what their customer journey looks like. With...

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