As an Amazon reseller, you’re constantly faced with the challenge of standing out in a crowded marketplace. Central to this challenge is the battle for the Amazon Buy Box—the holy grail of visibility and sales. However,...
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Analyzing Consumer Buying Patterns: The All-New Guide
In today’s diverse marketplace, no two buyers are the same. Each comes with their unique set of desires, preferences, and purchasing habits.
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Identifying and Winning Price Sensitive Consumers
According to a recent survey, more than 50% of Americans are experiencing financial hardship, and over 33% are having difficulty paying for regular household expenses due high inflation. For businesses, understanding and catering to price sensitive...
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How AI Platforms Help Retailers Predict Prices
The integration of artificial intelligence (AI) into business operations has been revolutionary. In today’s business landscape, AI is evolving rapidly from a means for a slight competitive edge to a vital component for survival. Notably, predictive AI...
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The Case for Outsourcing AI as a Service
As Artificial Intelligence (AI) continues to radically transform business operations across industries, more companies are choosing to outsource AI services from specialized providers. AI systems deliver an unprecedented level of efficiency and...
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Hybrid Commerce: Where eCommerce Meets Retail
Both physical retail stores and online shops offer unique benefits for buyers and sellers. Today’s retailers are learning to adapt to changing consumer spending behavior by blending the strengths of brick-and-mortar retail with the benefits of online...
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4 Ways Stockouts Affect Your Profits
In 2020, panic-spending at the beginning of COVID lockdowns fueled toilet paper stockouts. A year later, supply chain disruptions and geopolitical tensions led to semiconductor chip stockouts, which cascaded into stockouts for many industries, including...
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What Does the Retail Supply Chain Look Like in 2023?
In 2023, amid worldwide conflicts, rising inflation, and the existential threat of climate change, retailers face a very down-to-earth problem: getting their products into the hands of consumers. The retail supply chain is deeply affected by these global...
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How to Find the Perfect Price Point for Every Product
Juicero, a high-tech juice squeezer, shut its doors just 16 months after raising $120 million in venture capital. Despite initially garnering a reputation as an innovator and disrupter, their hefty $400 price tag drove off many budget-conscious...
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Is Amazon Invading Your Space (Too)? 3 Steps to Fight Back
What do Whole Foods, Audible, Woot, Zappos, Goodreads, Twitch, Ring, iRobot, and Metro-Goldwyn-Mayer all have in common? These market leaders dominate their niche, but they have another thing in common: Amazon acquired them all within the last 15 years.
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6 Ecommerce Pricing Strategies That Maximize Revenue
In the 14th century, Europe’s then-stagnant fields, such as art, philosophy, and academics, began to bloom with new vigor. Spurred on by changing social attitudes and a community of aspirational peers, the sociopolitical landscape of Europe radically...
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5 Price Leadership Strategies to Keep Profits Booming
At the end of Q1 2023, ecommerce businesses continue to face stiff economic challenges and a protracted environment of demand and supply chain uncertainty. With profit growth unlikely to come organically from macroeconomic trends for the foreseeable...
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How Visual Hierarchy Can Make or Break Your Sales
Have you ever visited a website, immediately felt put off, and then clicked back to search for something else without knowing exactly why? For years, graphic designers have sought to identify what makes people perceive different web designs as better...
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Why You Should Continuously A/B Test Your Ecommerce Site
The global market for A/B testing software is set to triple over the next ten years, growing from $1.1 billion in 2022 to $3.4 billion in 2032 with a sustained compound annual growth rate (CAGR) of 11.6%. Factors contributing to the growth of A/B testing...
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The Only Competitor Price Monitoring Software You Need
Auto racing is a highly competitive sport where success depends on the driver’s ability to pay close attention to their rivals and make minor adjustments based on their positions. Can you imagine driving a racecar without ever looking out your window?
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How to Keep Your Ecommerce Supply Chain Strong
In 2022, 80% of consumer-facing businesses reported experiencing one or more major supply chain disruptions, with 50% reporting three or more. Looking forward, 61% of surveyed logistics managers do not expect supply chain conditions to normalize in 2023...
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A Primer in Ecommerce Data Mining
The global market value for data mining tools will triple over the next five years, growing from $9.27 billion in 2021 to $28.5 billion in 2027 – a compound annual growth rate of (CAGR) of 20.62%. Companies across industries are increasingly adopting...
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Taking AI Beyond ChatGPT to Generate eCommerce Profits
While AI has been around in various conceptions for many years, it exploded into public consciousness with the release of ChatGPT in November 2022. Public opinions on ChatGPT vary, with some heralding it as the future of technology and others fearing it...
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The Best Pricing Tools in a Dynamic Pricing Environment
In response to continued price volatility and supply instability around the globe, more retailers and ecommerce companies are adopting dynamic pricing. However, manually adjusting prices with spreadsheet analysis and traditional analytics has become...