As an Amazon reseller, you’re constantly faced with the challenge of standing out in a crowded marketplace. Central to this challenge is the battle for the Amazon Buy Box—the holy grail of visibility and sales. However,...
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Finding the Right Omni-Channel Pricing Strategy (for Retailers)
In modern eCommerce, setting the right price is crucial for businesses with goals of growth and longevity.
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Will a Loss Leader Pricing Strategy Work for You?
Competitive retail companies are constantly seeking innovative strategies to attract customers and boost sales. One specific tactic that has gained popularity is the “loss leader pricing strategy.”
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10 GenAI Tools No eCommerce Retailer Can Do Without
Generative AI, a term once reserved for tech aficionados, has skyrocketed in volume by a staggering 99,900% year-over-year. Yes, you read that right.
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Agile Pricing: An In-Depth Guide for 2023
As consumers become more discerning and technology continues to evolve, businesses are constantly seeking innovative strategies to maintain a competitive edge. One such strategy that has taken the stage is agile pricing.
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How AI Is Becoming the Engine of B2B eCommerce
AI in B2B eCommerce is no longer a futuristic concept–it’s a reality that’s transforming the way businesses operate, interact with clients, and drive growth. The power of artificial intelligence lies in its ability to
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What Can Automating Price Points Do for You?
In the age of data-driven decision-making, staying informed and proactive in pricing isn’t just an option—it’s a necessity for success. As markets evolve and consumer preferences shift, businesses must harness the power of data to navigate the intricate...
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Analyzing Consumer Buying Patterns: The All-New Guide
In today’s diverse marketplace, no two buyers are the same. Each comes with their unique set of desires, preferences, and purchasing habits.
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Identifying and Winning Price Sensitive Consumers
According to a recent survey, more than 50% of Americans are experiencing financial hardship, and over 33% are having difficulty paying for regular household expenses due high inflation. For businesses, understanding and catering to price sensitive...
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How AI Platforms Help Retailers Predict Prices
The integration of artificial intelligence (AI) into business operations has been revolutionary. In today’s business landscape, AI is evolving rapidly from a means for a slight competitive edge to a vital component for survival. Notably, predictive AI...
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The Case for Outsourcing AI as a Service
As Artificial Intelligence (AI) continues to radically transform business operations across industries, more companies are choosing to outsource AI services from specialized providers. AI systems deliver an unprecedented level of efficiency and...
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Hybrid Commerce: Where eCommerce Meets Retail
Both physical retail stores and online shops offer unique benefits for buyers and sellers. Today’s retailers are learning to adapt to changing consumer spending behavior by blending the strengths of brick-and-mortar retail with the benefits of online...
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4 Ways Stockouts Affect Your Profits
In 2020, panic-spending at the beginning of COVID lockdowns fueled toilet paper stockouts. A year later, supply chain disruptions and geopolitical tensions led to semiconductor chip stockouts, which cascaded into stockouts for many industries, including...
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What Does the Retail Supply Chain Look Like in 2023?
In 2023, amid worldwide conflicts, rising inflation, and the existential threat of climate change, retailers face a very down-to-earth problem: getting their products into the hands of consumers. The retail supply chain is deeply affected by these global...
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How to Find the Perfect Price Point for Every Product
Juicero, a high-tech juice squeezer, shut its doors just 16 months after raising $120 million in venture capital. Despite initially garnering a reputation as an innovator and disrupter, their hefty $400 price tag drove off many budget-conscious...
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Is Amazon Invading Your Space (Too)? 3 Steps to Fight Back
What do Whole Foods, Audible, Woot, Zappos, Goodreads, Twitch, Ring, iRobot, and Metro-Goldwyn-Mayer all have in common? These market leaders dominate their niche, but they have another thing in common: Amazon acquired them all within the last 15 years.
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6 Ecommerce Pricing Strategies That Maximize Revenue
In the 14th century, Europe’s then-stagnant fields, such as art, philosophy, and academics, began to bloom with new vigor. Spurred on by changing social attitudes and a community of aspirational peers, the sociopolitical landscape of Europe radically...
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5 Price Leadership Strategies to Keep Profits Booming
At the end of Q1 2023, ecommerce businesses continue to face stiff economic challenges and a protracted environment of demand and supply chain uncertainty. With profit growth unlikely to come organically from macroeconomic trends for the foreseeable...
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How Visual Hierarchy Can Make or Break Your Sales
Have you ever visited a website, immediately felt put off, and then clicked back to search for something else without knowing exactly why? For years, graphic designers have sought to identify what makes people perceive different web designs as better...
