Blogs

Learn more about Hypersonix and tap into our expertise in using machine-learning and generative AI to accelerate eCommerce and retail growth

Resources
The Smart Retailer’s Guide to Competition-Based Pricing
Blog

The Smart Retailer’s Guide to Competition-Based Pricing

In the 2010s, flagship smartphones first crossed the $1,000 price point with Samsung’s Galaxy Note 8 and Apple’s iPhone X, but many consumers have noticed that the once high-water mark price has become standard as competition-based pricing has kept...
The Role of AI in E-commerce Optimization
Blog

The Role of AI in E-commerce Optimization

This year, e-commerce sales will surpass 5.7 trillion dollars by the end of 2022. Companies compete to capitalize on increased online shopping demand by improving the user shopping experience. Yet, nothing has more profoundly influenced consumer behavior...
How to Make Your Price Setting Process More Efficient
Blog

How to Make Your Price Setting Process More Efficient

Pricing products has become far more complex due to inflation and recession worries. As a result, the cost of goods rises while shoppers spend less. So, when eCommerce brands raise prices to offset new costs, they risk losing customers. However, keeping...
9 Things to Look For in a Pricing Platform
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9 Things to Look For in a Pricing Platform

Recent studies have projected that the global market for price management and optimization software will grow at a compound annual growth rate (CAGR) of 16.3% through 2031, capping $6.5 billion in total value. The integration of new technologies such as...
How to Ace E-commerce Optimization in 2023
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How to Ace E-commerce Optimization in 2023

As a bleak holiday spending season – and possibly a recession – approaches, business leaders must focus on e-commerce optimization strategies to overcome upcoming challenges.
What Is a Pricing Engine and Why Do You Need One?
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What Is a Pricing Engine and Why Do You Need One?

In 2022, 44% of ecommerce businesses and retailers reported using automated pricing technologies, such as price engines, to drive profits and mitigate losses from inflation and decreased consumer spending. As the list of companies already using pricing...
Things Machine Learning Reveals About E-commerce
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Things Machine Learning Reveals About E-commerce

Machine Learning is a subfield of AI that use algorithms and data sets to help forecast and formulate conclusions of AI. An online grocer used machine learning in e-commerce to implement inventory and pricing practices that reduce food waste by 40%.
4 Ways Predictive Analytics is Redefining E-commerce
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4 Ways Predictive Analytics is Redefining E-commerce

When most people leave their jobs, they lose their salaries, benefits, and a desk. When Ronald Wayne left his job, he lost $280 billion.
Dynamic Pricing: The Only Guide You’ll Ever Need
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Dynamic Pricing: The Only Guide You’ll Ever Need

Whether they know it by the name dynamic pricing or not, most consumers are aware that many businesses employ variable pricing according to conditions of supply and demand. Users of ride-sharing apps likely understand the surge pricing dynamic pioneered...
How to Make This Holiday Season Your Most Profitable Ever
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How to Make This Holiday Season Your Most Profitable Ever

The holiday season accounts for as much as 30% of annual retail sales. Despite the economic hardship of recent years, holiday spending has continued to grow year over year, up about 8.5% from 2020, and it isn’t showing any signs of slowing down.
4 Ways Retailer Business Intelligence Wins You Market Share
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4 Ways Retailer Business Intelligence Wins You Market Share

Far from being slowed down by COVID, the retail industry has grown rapidly over the last few years. Both brick-and-mortar and online commerce platforms have seen significant growth as companies continue to develop new products, new advertising channels,...
Inventory Intelligence: An AI-Driven Category
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Inventory Intelligence: An AI-Driven Category

After spending 2021 anxiously awaiting millions of tons of merchandise and materials trapped on cargo ships in deadlocked queues around the globe, retailers face an entirely new problem in 2022– swelling inventories in an economy where purchasing is...
It’s Time to Build Profitability: Profit Optimization During Recession
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It’s Time to Build Profitability: Profit Optimization During Recession

Across industries, nearly everyone agrees that if it hasn’t arrived yet, the recession is coming soon. The real question is, how long will this recession or set of recession-like conditions last? Does our current economic ride end in a hard or soft...
Back in the Black, Move Swiftly: Using AI to Drive Profits in a Recession
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Back in the Black, Move Swiftly: Using AI to Drive Profits in a Recession

As the prospect of a protracted recession looms large, you’re likely evaluating what you can do to help reduce operating costs and increase profits. Solutions of the past won’t suffice – consider new strategies such as using artificial intelligence (AI)...
Walmart can afford lower profits to combat excess inventory, but can your ecommerce business?
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Walmart can afford lower profits to combat excess inventory, but can your ecommerce business?

While reporting its quarterly earnings last month, Walmart made headlines by announcing that it was lowering its profit guidance for the upcoming year.
Direct-to-consumer brands have seen share prices plummet. What can they do to restore value?
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Direct-to-consumer brands have seen share prices plummet. What can they do to restore value?

In 2021, many direct-to-consumer (DTC) brands — including Allbirds, Warby Parker, and FIGS — went public. In fact, IPOs among these types of companies were up more than 100% from the previous year.
How Ecommerce Retailers Can Make the Most out of Tough Economies — and Fantastic Ones, too
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How Ecommerce Retailers Can Make the Most out of Tough Economies — and Fantastic Ones, too

What a difference a couple of years makes.
How Pureplay Ecommerce Companies Can Fight Back Against the Increasing Cost of Returns
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How Pureplay Ecommerce Companies Can Fight Back Against the Increasing Cost of Returns

Though ecommerce companies have no doubt enjoyed the pandemic-fueled surge of the last two years, growth of the sector has created a new challenge: returns.

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