Blogs

Learn more about Hypersonix and tap into our expertise in using machine-learning and generative AI to accelerate eCommerce and retail growth

Resources
Taking AI Beyond ChatGPT to Generate eCommerce Profits
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Taking AI Beyond ChatGPT to Generate eCommerce Profits

While AI has been around in various conceptions for many years, it exploded into public consciousness with the release of ChatGPT in November 2022. Public opinions on ChatGPT vary, with some heralding it as the future of technology and others fearing it...
The Best Pricing Tools in a Dynamic Pricing Environment
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The Best Pricing Tools in a Dynamic Pricing Environment

In response to continued price volatility and supply instability around the globe, more retailers and ecommerce companies are adopting dynamic pricing. However, manually adjusting prices with spreadsheet analysis and traditional analytics has become...
How Artificial Intelligence (AI) and Machine Learning (ML) Drive Ecommerce Profitability
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How Artificial Intelligence (AI) and Machine Learning (ML) Drive Ecommerce Profitability

Even as the threat of a recession hangs over the U.S. economy, the artificial intelligence (AI) and machine learning (ML) niche in the tech industry continues to attract more venture capital than startups can spend. Unless you’ve been entirely offline...
Price Leadership vs Competitive Pricing: Which is Better in eCommerce?
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Price Leadership vs Competitive Pricing: Which is Better in eCommerce?

Pricing sets eCommerce businesses apart and makes your company a leader in your market. However, setting prices isn’t a walk in the park because of all the potential variables. Do you match your prices with a pricing leader, or will you use a competitive...
What Goes into Online Pricing Intelligence?
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What Goes into Online Pricing Intelligence?

In the last few decades, chess software has gone from a far-off dream to beating grandmasters. Empowered by AI, computers today can far outperform any human player at chess and help improve a player’s gameplay. Like in chess, your company can take...
3 Business Intelligence Tools for Retail in 2023
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3 Business Intelligence Tools for Retail in 2023

It’s been nearly 60 years since Bob Dylan sang The Times They Are A-Changin’. Since 1964, we’ve been to the moon, invented the internet, survived Y2K, and braved a global pandemic, but one thing that hasn’t changed is change itself. While economic,...
How to Choose the Right Pricing Intelligence Tool
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How to Choose the Right Pricing Intelligence Tool

Pricing intelligence is key to success in today’s retail market. The more a retailer knows about competitor and market pricing, the smarter that company can price its products. Pricing intelligence tools let retailers collect real-time pricing data and...
AI in Inventory Management: Putting AI to Work to Optimize your Inventory
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AI in Inventory Management: Putting AI to Work to Optimize your Inventory

Perhaps Mick Jagger and Keith Richards of the Rolling Stones really were on to something in 1965 when they first sang “I Can’t Get No Satisfaction,” especi ally considering the lyrics still resonate with audiences some 55 years later. Over the past...
Excess Inventory Hurts Nike Profits: How to Deal with Supply Chain Issues
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Excess Inventory Hurts Nike Profits: How to Deal with Supply Chain Issues

Supply chain issues, exacerbated by the COVID crisis, hurt retailers and consumers alike by playing havoc with inventory levels. Too little inventory, and retailers miss out on sales. Too much inventory and retailers use up their cash by holding...
Is Inflation Eating into Your Profits? Here’s 5 Steps You Can Take
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Is Inflation Eating into Your Profits? Here’s 5 Steps You Can Take

Ecommerce and retail businesses are struggling to maintain revenue and profits. In 2022, inflation rates in the United States rose to levels unseen since the recession of the early 1980s. On the heels of geopolitical conflict and the lingering effects of...
7 Key Factors That Impact Online Retail Gross Margin
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7 Key Factors That Impact Online Retail Gross Margin

Gross margin is an indicator of how well the c-suite manages a company. Online retailers have to manage their gross margins just like traditional retailers, which involves the interaction of revenue versus the cost of goods sold. What are the factors...
How AI Is Constantly Transforming the Retail Industry
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How AI Is Constantly Transforming the Retail Industry

In 2021, businesses spent an estimated $2.9 billion on products providing AI to the retail industry. With a compound annual growth rate (CAGR) of 34.1%, the global market for AI-driven retail technology will expand to $17 billion by Q4 of 2028. Many...
The Smart Retailer’s Guide to Competition-Based Pricing
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The Smart Retailer’s Guide to Competition-Based Pricing

In the 2010s, flagship smartphones first crossed the $1,000 price point with Samsung’s Galaxy Note 8 and Apple’s iPhone X, but many consumers have noticed that the once high-water mark price has become standard as competition-based pricing has kept...
The Role of AI in E-commerce Optimization
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The Role of AI in E-commerce Optimization

This year, e-commerce sales will surpass 5.7 trillion dollars by the end of 2022. Companies compete to capitalize on increased online shopping demand by improving the user shopping experience. Yet, nothing has more profoundly influenced consumer behavior...
How to Make Your Price Setting Process More Efficient
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How to Make Your Price Setting Process More Efficient

Pricing products has become far more complex due to inflation and recession worries. As a result, the cost of goods rises while shoppers spend less. So, when eCommerce brands raise prices to offset new costs, they risk losing customers. However, keeping...
9 Things to Look For in a Pricing Platform
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9 Things to Look For in a Pricing Platform

Recent studies have projected that the global market for price management and optimization software will grow at a compound annual growth rate (CAGR) of 16.3% through 2031, capping $6.5 billion in total value. The integration of new technologies such as...
How to Ace E-commerce Optimization in 2023
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How to Ace E-commerce Optimization in 2023

As a bleak holiday spending season – and possibly a recession – approaches, business leaders must focus on e-commerce optimization strategies to overcome upcoming challenges.
What Is a Pricing Engine and Why Do You Need One?
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What Is a Pricing Engine and Why Do You Need One?

In 2022, 44% of ecommerce businesses and retailers reported using automated pricing technologies, such as price engines, to drive profits and mitigate losses from inflation and decreased consumer spending. As the list of companies already using pricing...

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