On-demand Webinar
Understanding what motivates your shoppers has never been more important. Shoppers are demanding a more personalized and 1:1 experience in both physical & digital interactions. The delivery of value for data is an exchange most customers are willing to make as long as the retailer:
- simplifies their life
- keeps them informed
- saves them money
- maintains their privacy
Shoppers want their favorite retailers to provide timely and relevant recommendations. They want to be educated, informed, and rewarded for their loyalty.
In this online event:
- Justin Weinstein from Giant Eagle talks about Giant Eagle’s increasing sophistication in leveraging advanced analytics to better understand and reward increased levels of customer engagement. He also elaborates upon how Giant Eagle is elevating shopper experience and loyalty across channels through their myPerks platform and supporting loyalty card.
- Todd Michaud from Hypersonix then talks about how Artificial Intelligence and Machine Learning is being applied to better understanding customer segments, shopper journeys, customer feedback systems, loyalty analytics, offer analytics and personalization, all with an eye towards gaining greater customer share of wallet.
We’ll email you access to the webinar